Monday, May 15, 2006
The Dark Side of Paid Search
"A new study by McAfee's SiteAdvisor Web ratings finds that sponsored results from some of the biggest names in the search engine business contain spyware, spam, scams and other Internet menaces. The key findings were that major search engines returned risky sites in their search results for popular keywords and sponsored results contained two to four times as many dangerous sites as organic results. Overall, MSN search results had the lowest percentage (3.9%) of dangerous sites while Ask search results had the highest percentage (6.1%). Google was in between (5.3%). Check the comprehensive study for all the data."
source:http://it.slashdot.org/article.pl?sid=06/05/12/1835215
source:http://it.slashdot.org/article.pl?sid=06/05/12/1835215
# posted by dark master : 5/15/2006 10:20:00 AM
