may the force be with you

At MIT's Media Lab, researchers are developing fashion accessories on which patterns and designs can change according to the wearer's whim, and fashion prints can be shared virally via wireless communication.

The research project, shown off this week, is entitled "Urbanhermes" in homage to the famous Parisian luxury goods manufacturer. The goal is to take cues from the online world and apply them to physical fashion.

According to MIT researchers, fashion in the physical world is moving at a much slower pace than online. "[In the online world,] fashion has been moving faster and faster as communication systems become faster and faster," said Judith Donath, director of the Sociable Media Group at the MIT Media Lab, who is conducting this research with student Christine M. Liu.

Urbanhermes defines a communicative fashion framework that would ultimately consist of OLED-integrated clothing material that could display digital images and designs, updating whenever the user desired. For instance, a T-shirt could be solid blue one day and striped the next, she said.

These digital images could then be transmitted wirelessly to clothing worn by other people, thereby creating a sort of viral fashion, propagating in much the same way a virus does online. Each piece of clothing, in this example, would also have user-set permissions that could allow/disallow this propagation, or enforce a degradation of images upon transmission, ensuring that the original artwork is always the best quality.

The key to Urbanhermes, Donath explained, is to bring this propagation speed to the physical world so that changing the pattern displayed on your shirt or pants would be as simple as absorbing fashion from the person next to you, or even subscribing to a feed from a designer.

"In the physical world, fashion is not limited by the communication rate [like an RSS feed] but by material," Donath said. "People can't discard their clothing on a daily basis."

The proof-of-concept, which Donath admitted is simplistic, consists of a Sharp Zaurus PDA woven into a messenger bag. The LCD screen of the Zaurus, which features a Linux-based development platform, is visible through a clear plastic window. The device uses Bluetooth and infrared technology for proximity detection and data transmission.

While the idea of OLED-integrated clothing is not new -- the military has been researching adaptive camouflage for years -- the MIT approach to fashion and viral propagation is innovative.

Flickr, which is an website dedicated to photo sharing, is an example of electronic fashion, according to Donath. Images on Flickr's photo feeds change on a real time basis, and are propagated via the Internet. One method to display Flickr fashion, for example, would be to stream an RSS feed of community-supplied images from Flickr to a desktop PC to display as a screensaver.

"[With Urbanhermes,] the notion of fast fashion, as we've seen it on blogs and on Flickr, can migrate to the physical world of face-to-face urban integration," Donath said.

source:http://www.pcmag.com/article2/0,1895,1960058,00.asp

# posted by dark master : 5/11/2006 09:38:00 AM  0 comments

It's bad enough when Microsoft strong-arms other software vendors into submission as a means of thwarting competition. But when it engages in underhanded tactics to intimidate users in order to land a software deal, we have a very disturbing situation on our hands. And someone needs to have the guts to speak out about it.

Fortunately, someone has. Last week, Dale Frantz, CIO at Auto Warehousing Co., brought to my attention an alarming business practice that shows Microsoft at its shoddy and arrogant worst.

AWC was contacted several weeks ago by Janet Lawless, a software asset management engagement manager at Microsoft, who claimed that "a preliminary review of [AWC's software

licensing] information indicates that your company may not be licensed properly." Lawless urged AWC to "understand that the potential inconsistency in licensing is an urgent matter and needs immediate attention." She wanted to send a consultant to AWC to conduct an inventory of its installed software.

Frantz was stunned. He says he always errs on the side of caution with respect to software licenses. He does regular audits and maintains extensive records of purchases, license keys and registration codes. Frantz had no doubt that he was 100% compliant. When he told Lawless that, she ratcheted up the threatening tone of her e-mail correspondence.

"Simply commenting on your licensing environment does not address our concerns in a tangible, proven manner," she wrote. "We continue to believe that Auto Warehousing may not be licensed properly. Since this is a compliance issue, I am obligated to notify an officer of Auto Warehousing of the situation and the significant risk your organization may be subject to by not resolving this situation in a timely manner."

At that point, Frantz got his corporate attorney involved. The attorney suggested that an olive branch be proffered to avoid legal action, so Frantz offered to send Lawless detailed records of all purchases of Microsoft software in the past five years. But Lawless blew that off as well. She seemed determined to get a consultant into the IT bowels of AWC.

"Thank you for your offer to send your purchase records to me," she wrote, "however our Software Asset Management (SAM) program is the only unbiased way to create an accurate baseline and resolve this matter."

That did it. Frantz informed Lawless that he wasn't going to waste anymore time with her, and he left the matter with his attorney. The attorney, suspecting that Lawless' actions were part of an elaborate sales effort, basically told her to back off.

Indeed, according to Microsoft's Web site, the responsibility of someone with Lawless' title of "engagement manager" is to "perform as an integrated member of the account team, drive business development and closing of new services engagements in targeted accounts." So why was someone in a sales position leaning so hard on AWC about a supposed licensing compliance concern?

When I phoned Lawless to find out, she referred me to Microsoft's PR machine. The responses I got through that channel stressed that Microsoft's aim is to help customers navigate the complexities of software licensing and that one of the roles of engagement managers is to assist in that effort by informing customers of a potential licensing risk. I was told to attribute the responses to Lawless.

The fact is, if Microsoft really has reason to believe that a company is using unlicensed copies of its software, it sics the Business Software Alliance on the company. It doesn't turn the matter over to one of its sales managers.

The folks at Microsoft should have done their homework. They would have realized that trying to intimidate Dale Frantz would be a fruitless effort. And what a rotten fruitless effort it was.

source:http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=111186

# posted by dark master : 5/11/2006 09:35:00 AM  0 comments