Thursday, June 23, 2005
Slashdot | DoubleClick Warns Against Ad-Blocking Browsers
Slashdot | DoubleClick Warns Against Ad-Blocking Browsers: "Thursday June 23, @11:27AM
'The end of free Internet content will come when Web browsers start blocking online advertisements by default, a DoubleClick executive has warned. Bennie Smith, the online advertising network's privacy chief, said the popularity of tools like Adblock -- an extension to the Mozilla Firefox browser -- which makes blocking online ads simple was tied to 'a negative vibe against advertising in general'.'"
'The end of free Internet content will come when Web browsers start blocking online advertisements by default, a DoubleClick executive has warned. Bennie Smith, the online advertising network's privacy chief, said the popularity of tools like Adblock -- an extension to the Mozilla Firefox browser -- which makes blocking online ads simple was tied to 'a negative vibe against advertising in general'.'"